You must have heard about SEO, but do you know what Semantic SEO is? What is the difference between Semantic SEO and SEO? And how can we increase our ranking in Google SERP with the help of Semantic SEO?
Let me tell you, in 2013, a new update came to Google Search Algorithm named Hummingbird, due to which natural language queries were given a lot of importance.
It is not wrong to believe that Google is just a search engine that works with the help of many robots, which we call google bots.
But Google has Expertise and Intelligence that they have created many such algorithm updates so that they can understand machine language and human language very quickly.
Now Google Search will not only show the result to the user by relying on one or two keywords but for better user experience, by understanding the intention behind the keywords, questions, and phrases being searched by them, the web pages which have deep value meaning, content and topic. You will see it on the first page of your user.
In today’s time, Semantic SEO is essential in Google Ranking of any blog or website; due to this, you get a ranking on the first page of google, but you maintain that ranking for a long time. You can also save your order from the upcoming Google core update.
Today, thousands of quality content are fighting to make a place in the top 10 in google SERP; among them, some such blogs and websites are still easily ranked in the first, second, and third place on the total pages of google.
So what is it that they do and you don’t?
It is a simple matter that if you want to rank in Google, then you have to understand Google’s ranking factor, algorithm, and core updates.
Google is the largest search engine in the world today, from which you can get a lot of organic traffic to your blog website, so today, all bloggers and website owners optimize their blogs for the Google search engine.
And for this, they need SEO means search engine optimization. Now, in 21-2022, if you want a better ranking in google SERP, then it is essential to understand semantic SEO kya hai.
So let’s go and know what Semantic SEO is. How to increase ranking with the help of Semantic SEO?
What is Semantic SEO?
Semantic SEO shows Google the Relevancy, Knowledge Depth, and Quality of your content. This is called the process of writing content in which the user’s search intent is fully understood, and by registering your content according to the user’s search intent, it is also optimized for the search engine.
Note: – Even after getting all the information related to the keywords from which the user has come to read your blog, answering the second, third, and fourth questions associated with the same topic coming to the user’s mind also comes under semantic SEO.
Here we do not just focus on one or two keywords but cover all the topics related to those keywords so that the user’s search intent is completely satisfied and your content is more meaningful, valuable, and user experience better than a typical article. gonna do
Due to the regular updates of Google, now the search engine has become so bright that it can understand the intent of the queries being searched by its user’s keywords, and the article with better results should refer to its user.
So if you, too, are still going to publish your blog article based on those keywords only by doing keyword research for your blog, then you will fall behind many people.
You have to understand the correct search intent of your user and accordingly cover the entire topic in your blog article so that the user has a better experience.
Other web pages linked internally in your blog should also be relevant to your topic; all this comes under Semantic SEO.
How to do Semantic SEO? Read below to know why Semantic SEO helps you:-
- Semantic SEO Writing makes it easier for Google to understand your content better.
- To rank any blog article in the SERP, Google checks the authority, quality, and page experience of that blog to see how much better and more relevant your written content is than your competitors’ content. Semantic SEO helps you in this.
- With Semantic SEO, you improve your user’s experience by solving all their queries, which builds your blog ranking, authority, and branding.
- In Semantic SEO, your blog article ranks on Google with many keywords.
- You get a lot of organic traffic from Google.
- Even if your main focus keyword is not working, you will continue getting organic traffic from Google because your article ranks in Google with many other keywords.
Semantic SEO Kaise kare?
Google itself is officially a semantic search engine that gives the best, most accurate, and relevant results to its users. So if you want to do semantic SEO writing, Google itself will help you. Let’s know-how:-
5 Amazing Tips For Semantic SEO you Must know?
Here we will tell you some such tips which will help you to write a Semantic SEO article in your blog; you have to explain all the points given below carefully:-
Target the topic, not just the keyphrase
After the arrival of Google’s Hummingbird and BERT update, more importance was given to those web pages in a google search where more meaningful, valuable, and relevant information was published according to the user’s keyword.
For this, you will have to cover an entire topic, not any one keyword, and you will have to come out with all the issues related to that topic about which your users want to know, and according to that, you will have to cover all the topics hierarchy wise.
If you have selected a topic or keyword for your blog article, then you search for that keyword on google. Here Google will help you with related to that topic and what are the sub-topics that users search. Want to know more like:-
In this section, you will find the topics that users want to know, and if you cover these topics with ache, then there is also a chance of Google coming to this section.
After this, you will scroll down a little more; then, you will get related searches.
To write a semantic SEO article in your blog, you have to use keywords correctly; they are called to find all the sub-topics related to your blog article and use them correctly in your blog article.
You can also use Ahref to search for keywords, sub-topics, and related and relevant topics for Semantic SEO.
You must have heard about semrush, too; from here, you will get all the sub-topics for your keyword and topic in just one click. To use semrus for free, see below.
Answer the related questions
Try on whichever keyword you are writing the article, and you can cover all the questions related to the topic you are hiding in your paper so that the questions arising in the mind of the user can search further. Be present in your article.
Problem Solving or long-form article
When you understand your user’s search intent and do semantic SEO writing to solve their queries, then it is obvious that your articles will be long, which Google likes a lot.
And you have many benefits from this; your user will get complete information, as well as if you link some relevant articles and web pages to your blog, then the bounce rate of your blog will also be low.
Nowadays, most of the searches are done by users from their mobile, and now voice searches have become a trend; people have started searching on the internet without typing just by speaking.
So keep in mind that when the user does voice searches, then he uses long tail keywords or asks his whole question, you will have to optimize your blog articles in a similar way.
All the question keywords related to your keywords have to be written entirely, as well as their answer has to be written correctly.
It must be tough to read all this how to do it, but if you include all these in your content writing habit, then you will find it very easy.
- FAQ what hota hai? FAQ Schema Markup How to use?
- Users Friendly Blog Post Kaise Likhe?
- Google EAT kya hai? e-a-t SEO Checklist
Conclusion- Semantic SEO kya hai?
Today we learned what Semantic SEO is. And how do you do it? The meaning of Semantic SEO is that you understand the search intent of your user, give value to them, make your article relevant and adequately optimize your article by thinking about new queries and solutions to your user’s problems.
With this, your content should be much better and more relevant than the content of your competitors.